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Step back into the golden age of McDonald’s nostalgia with this rare vintage Ronald McDonald mechanical wristwatch, made by Lafayette Watch Co. in the early-to-mid 1970s. This collectible Swiss-made piece features the beloved McDonald’s mascot sitting cheerfully on the dial, waving — his hands even act as the hour and minute hands! This isn’t one of the later battery-operated models — it’s a mechanical, 17-jewel, Swiss movement watch, making it one of the higher-quality Ronald McDonald timepieces ever produced. Perfect for fans of vintage advertising, McDonald’s memorabilia, and mechanical character watches. ⸻ 🧩 Details • Brand: Lafayette Watch Co. • Movement: Swiss Made, mechanical, 17 jewels (marked RE 1513) • Caseback: “Swiss Made – Base Metal – 31001” • Dial: Ronald McDonald character artwork (original) • Bracelet: U.S.A. stamped expansion band • Era: Circa 1970s • Size: Approx. 34mm case diameter • Condition: Vintage — crystal has a visible crack, case shows wear