Product Details

Are we all at the mercy of our brain chemistry? Do you think that the amygdala and the hippocampus are fantastical sea monsters? What can an MRI scan tell us?  Could you explain to dinner party guests why we don’t giggle when we tickle ourselves?30-Second Brain is the quickest way to understand what’s happening inside your head, challenging experts in the field to explain the 50 most mind-blowing theories in neuroscience. Each entry is summarized in just 30 seconds—using nothing more than two pages, 300 words, and a single picture. Discover how the networks of 90 billion nerve cells work together to produce perception, action, cognition, and emotion. Explore how your brain defines your personality, and what it gets up to while you are asleep. Illustrated with mind-bending graphics and supportedby biographies of pioneers in the field of neuroscience, it’s the book to get your graymatter thinking about your gray matter.