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After aspiring playwright Stanley Krown s (William Holden) new play is optioned his producer (Paul Douglas) insists he rewrites the script to allow his middle-aged ex-wife (Ginger Rogers) to play the lead role that of a 19-year-old ingénue. But the role wasn t meant for her and despite constant changes Krown s play can t seem to win over critics. Irving Rapper directs this charming update to J.M. Barrie s play Rosalind. A sly showbiz satire Forever Female also features Pat Crowley in her Golden Globe winning performance as Sally Carver the young actress who wants nothing more than the lead part for herself.