Product Details

What It Is & What It Does This is a professional-grade, toning treatment specifically formulated for natural blondes, color-treated blondes, or those with highlighted and bleached hair. According to the description on the bottle, it performs three primary functions: 1 Hydrates: It acts as a deeply nourishing conditioner/mask to repair and moisturize hair that has been sensitized or dried out by chemical lightening processes. 2 Adds Shine: It smooths the hair cuticle to give it a healthy, reflective finish. 3 Boosts Blonde Tones (Anti-Brass Toning): Because the text and branding are printed in purple, this indicates it is a purple toning treatment. Purple sits directly opposite yellow on the color wheel, meaning it uses violet pigments to neutralize unwanted warm, brassy, or yellow tones, keeping blondes looking cool, bright, and vibrant.