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Mr. Peanut is the advertising logo and mascot of Planters an American snack-food company owned by Hormel. He is depicted as an anthropomorphic peanut in its shell wearing the formal clothing of an old-fashioned gentleman with a top hat monocle white gloves spats and cane. He is reportedly of British heritage and has the proper name of Bartholomew Richard Fitzgerald-Smythe. On January 22 2020 Planters released a teaser for its Super Bowl LIV commercial featuring Mr. Peanut Wesley Snipes and Matt Walsh. The trio were shown hanging onto a branch after accidentally driving the Nutmobile off a cliff to avoid an armadillo with Mr. Peanut electing to let go and fall to his death onto the Nutmobile which then explodes. The company s social media outlets stated that his funeral would be the subject of Planters Super Bowl ad. The Super Bowl commercial which showed Snipes and Walsh presiding over the funeral of Mr. Peanut also attended by fellow mascots Kool-Aid Man and Mr. Clean. Kool-Aid Man s