Product Details

Seng Furniture Facts: An Authoritative Handbook for Retail Furniture Salesmen, edited by Franklyn E. Doan and published in 1959 by The Seng Company, Chicago, Illinois. This compact spiral-bound reference book was designed for furniture sales professionals and covers furniture construction, materials, styles, merchandising tips, and consumer information, serving as a mid-century industry training and sales aid. The booklet includes an introductory “Word to the Furniture Salesman,” acknowledgments to various trade associations, and a property information panel for the original owner. Condition: Covers show moderate shelf and handling wear with surface scuffing, edge rubbing, and a few small corner creases, but the graphics and colors remain attractive for display. The blue plastic comb binding is intact with all pages present and firmly attached; interior pages display light age toning typical of vintage paper but are clean, legible, and free of distracting writing or stains, making this a solid copy for collectors of advertising, trade manuals, and mid-century furniture history.